Page 106 Sustainability Report 2024 PRT’s growth and innovation are also driven by our ability to build networks. In 2024, we continued to invest energy in strengthening an “Open and Collaborative” approach, enabling us to engage with national and international organisations, share knowledge and anticipate market change. Through active participation in several industry associations, our management contributed to the definition of guidelines, codes of conduct and joint projects, bringing PRT’s perspective into working groups that are key to the future of the printing, converting and digital communication sectors. In 2024, our involvement in IPN Global, an international network bringing together over one hundred graphic companies worldwide, remained central. Riccardo Pesce continued his role on the association’s Board, contributing to strategic decisions, while Elena Pesce (ESG & Corporate Strategy Manager) and Andrea Salvati (Head of Data) strengthened PRT’s contribution within the Emerging Leaders Committee, a working group dedicated to developing the next generation of management capabilities. This year, meetings focused on three key areas: At a local level, PRT consolidated its presence within Unione Industriali Torino, the association representing companies affiliated with Confindustria. In 2024, we took part in initiatives supporting the green transition of SMEs and the adoption of organisational models for ESG risk management. This commitment builds on work initiated in previous years: our experience in certified paper chain of custody (FSC® and PEFC) and integrated quality, environmental and health & safety systems is now shared with member companies as a practical, replicable case. Participation in these working groups reinforced our ability to anticipate global trends and translate them into innovative projects for our customers. sustainability (sharing models to reduce the environmental impact of digital and offset printing); generative AI (practical cases on the use of virtual assistants and automation of document flows, where PRT contributed concrete application examples); data analytics (strategies to make communication campaign monitoring more efficient). 5.3. PRT’s network: 2024 partnerships and actions IPN Global Unione Industriali Torino
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