1.4.1.2. Four business lines, one proprietary platform PRT S.p.A. provides a comprehensive suite of print and digital communication solutions, offering clients total control across all communication channels — from document composition, printing, enveloping, and dispatch to the development of innovative, interactive applications powered by Artificial Intelligence and Business Intelligence. To meet the diverse needs of our clients, spanning banking, insurance, utilities, automotive, and public administration sectors; we have built a proprietary software ecosystem that connects data, technologies, and physical and digital media in a fully integrated way. Our infrastructure is structured around four interlinked business lines, ensuring coherence, traceability, and quality throughout the entire production and delivery cycle. At the core of everything we do lies a single guiding principle: reaching the right customer, with the right message, in the most effective way — with full awareness and control over every single piece of data, at all times. Stampa offset Personalizzazione e stampa Imbustamento e spedizione Recapito tracciato Business Communication and Direct Mailing PRT BPO PRT Digital PRT AI Document Composition Certified dematerialisation Digital archiving Customer area: PRT X PostaPronta Digita EasyDox Smart Document Videa E-invoicing REM and PEC Document Analytics OCR Virtual assistant B A C D Offset printing Personalisation and printing Enveloping and mailing Tracked delivery Executive Summary 2024 Page 23
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